Eclipse

SELF-INITIATED PROJECT
VISUAL IDENTITY
2025








Eclipse bookshop visual identity, white script logo on a shop window with signage for curated books and prints Eclipse bookshop visual identity, grey and pink invitation cards for Totality, an evening of contemporary prints Eclipse bookshop poster showing the six reading symbols, framed against a concrete wall Eclipse bookshop business cards with embossed logo and iridescent gradient back Eclipse bookshop animated symbols, one icon for each book category: feel, collect, read, make, look, think





Visual identity for Eclipse, a fictional bookshop and curation studio for art books and independent publications.

The brief: make the name earn itself. Like an eclipse, a curated table holds its alignment only for a moment before the selection turns again, echoed in a ring that never sits still, and gradients that keep shifting.



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